Review of Air Seoul flight Hong Kong Seoul in Economy

Airline Air Seoul
Flight RS532
Class Economy
Seat 8D
Aircraft Airbus A321
Flight time 03:30
Take-off 03 Jan 18, 01:00
Arrival at 03 Jan 18, 05:30
RS 2 reviews
jasonktc
By 3760
Published on 28th May 2018
Hello, Flight-Report community, and thanks for reading the first flight report that I write here on Flight-Report.com. Please kindly give constructive comments and suggestions below so that I can improve my writing in the future :)


Introduction:
In early November, 2017, me and my family decided to go to Seoul for a short holiday in early January. There was a bunch of airlines that operate between HKG and ICN, ranging from full service carrier such as Cathay Pacific, Asiana, Korean Air or even Ethiopian and Air India, to low cost carrier such as Jeju Air, Hong Kong Express, Jin Air etc. For aviation geeks, this means that you got more than ten airlines to select and review! Air Seoul, a newly established airline, became the final choice since I was excited to try out some new airlines

Before talking about the actual flight, I would like to introduce some background information of Air Seoul since it is a really new airline, and many may be unfamiliar with it. It is a LCC (some may argue it is a hybrid carrier, which I shall explain later) and a subsidiary of Asiana Airlines (OZ) which has a 100% stake in Air Seoul. It commenced international operation in October 2016 and now serves 16 destinations from its hub at Seoul Incheon Airport. Destinations are mainly second-tier cities in Japan ( e.g. Shizuoka, Kumamoto, Hiroshima) and tourist and leisure cities in South-East Asia ( e.g. Hong Kong, Siem Reap, Kota Kinabalu). Most of those destinations were previously operated by OZ. I guess the establishment of Air Seoul is to reduce the operational cost for Asiana Group on routes that are not so profitable or with low yield. The second reason is to regain market share and revenues in the intensifying LCC market, which has been a weakness of Asiana group, and to compete with other Korean LCCs such as Jin Air (a subsidary of Korean Air), Jeju Air and Easter Jet.

Anyway, sorry for the large amount of information. I hope my following flight report can provide a more in-depth review of Air Seoul's real-life operation. So let's get back to flight RS532, and stay tuned for my return flight RS531!


Flight Purchasing:
1. Air Seoul could be seen as a hybrid carrier but not a geniune LCC because at the time of purchasing my ticket ( Discounted Fair: around HKD$1,900/ USD$240), Air Seoul generously included one piece of 15kg checked baggage plus one piece of 10kg carry-on allowance in all fare types.

However, Air Seoul have added a new Promotional Fare recently, and unlike the Discounted and Regular Fare, checked baggage is not include in the Promotional Fare. Below is an example.
photo screenshot 2


2. Also, passengers could pay KRW$15,000/ USD$15 each flight for their preferable seats, though seat selection was free when online check-in is available. Again, Air Seoul have changed their pre-paid seat policy recently, seats are divided into four categories with different prices.
photo screenshot 3


Check-in and Boarding:
3. We arrived Hong Kong International Airport at around 11:00 p.m. for my 1:00 a.m. flight. Air Seoul has been operating this 'red-eye' RS532 flight on a daily basis since 31 October, 2017.

Although online check-in was available on its website 48 hours prior to the stated departure time, passengers were still required to proceed to aisle D in Terminal 1 for the issue of a physical boarding pass and baggage drop off.
photo fullsizerender 2


4. Within five minutes, the friendly staff had already issued the boarding pass and checked the baggages in. Unlike any boring, black-and-white boarding pass, the boarding pass is rather colourful and is dominated by Air Seoul's brand colour.
photo rs ticket


5. The flight was departing from Gate 32. But upon arrival, announcements from the ground staff and the airport's PA system were made, informing passengers that the gate had changed to Gate 44. There wasn't many passengers waiting at Gate 44 and indeed it turned out to be a quite flight. Based on estimation, the passenger load for today's flight was only 30% to 40%.
photo fullsizerender 3


6. The plane that operated flight RS532 on 3/1/2018: HL7212, the newest aircraft among the six A321s which Air Seoul operate (delivered on 18/12/2017).
photo fullsizerender 3photo 38460968194_01444e81a0_b
The above photo is taken by aodhgn_tuophy from https://hiveminer.com/Tags/a321%2Cshannon/Recent


Flight Information:
Date: 3/1/2018
Flight: Air Seoul RS532
Route: HKG - ICN
Aircraft Type: A321-231(WL)
Aircraft Reg: HL7212 (Y 220), delivered on 18/12/2017
Seat: 8D
Scheduled Time of Departure: 01:00
Actual Time of Departure: 00:57
Scheduled Time of Arrival: 05:30
Actual Time of Arrival: 05:49
Passenger Load: 30-40%


Aircraft and Cabin:
7. Once entered the cabin, I could immediately tell this was indeed an extremely new plane. The new cabin looked very neat, polished and modern, yet the cabin felt a bit plain due to its monochromatic interior and seat upholstery. Fortunately, the overall cabin could still maintain the feeling of open, refresh and relax because of the three brand colours that Air Seoul used: grey, white and particularly mint green (Air Seoul called the colour as Air Seoul MINT), which I quite like it.
photo fullsizerender 5


8. HL7212 also had a different cabin and seat configuration compared to the other five planes that were handed over from parent company Asiana Airlines. Air Seoul had opted for a tighter configuration on HL7212, with 220 seats compared to 195 seats on the other five planes. So there was also less space between each rows (29-30" vs 32").
photo fullsizerender 6


9. Seat map for A321 with 220 seats (HL7212) vs. 195 seats (except HL7212)
photo screenshot 5photo screenshot 4


Seat:
10. I had assigned my seat 8D. The seat was slim and was manufactured by Recaro, which was the common type of seat that you could find on many other LCCs and intra-European flights. Although the seat was slim, I thought the padding was sufficient for a 4-6 hours flight.
photo img_6651


11. Unlike the other five planes in Air Seoul fleet which had 32" seat pitch, HL7212 only had 29-30" seat pitch to compromise the additional rows (Th width of each seat maintained in 18"). The seat pocket was moved upward so that passenger comfort experience could be enhanced with slightly more legroom. Still, it could be tight for tall person.
photo img_6656


[b12. There was only a tray table and a seat pocket at the back of the seat, without any PTV or power outlets which other five planes in Air Seoul fleet had.
photo img_6672


13. Based on information on the web, the other five planes were equipped with a 6.5" touch-screened PTV and power outlets behind each seat because they were previously flown by Asiana Airlines. But the PTV were only for playing safety video, flight path and some short videos. Below is a photo that shows the difference.
photo rs_mfm_icn_14
The above photo is from http://ohnote.ohchance.info/air-seoul-mfm-icn/


14. Due to light load, the boarding was completed ahead of schedule. The Korean captain made his welcome abroad announcement and informed us of our flight of 3.5 hours, and anticipated for a smooth flight. At 0:57 a.m. we began taxi, and the crew also performed manual safety demonstration. At 1:14 a.m. we were cleared for takeoff.
photo img_6655


Entertainment:
15. As we climbed out, I took the safety card, inflight menu (Cafe Mint), duty free and inflight magazine (Your Seoul) out. These were the only 'entertainment' provided on the flight.
photo fullsizerender 7photo img_6657


16. The destination map of Air Seoul. Currently, Macau has been terminated since March 2018, and Kalibo is temporally suspended. Air Seoul have planned to serve Da Nang and Sapporo (seasonal) starting from May and July 2018.
photo img_6671


17. The inflight magazine of Air Seoul was known as 'Your Seoul'. It mainly introduces some tourist attractions in Seoul.
photo img_6664


Meal:
18. As mentioned, Air Seoul could be seen as a hybrid carrier because it also offered free drink such as water and orange juice. The crew distributed the free drinks and with napkins before they dimmed the cabin light to let passengers to have rest.
photo img_6690


19. Apart from free drinks, Air Seoul also offered two types of meal/drink selection. One was to buy snacks and drinks from the inflight menu 'Cafe Mint'. Below is the menu.
photo screenshot 12photo screenshot 7photo screenshot 8


20. The second type of meal section was to pre-order meals before the flight. It could be purchased while booking the tickets, and could be purchased up to 48 hours prior to the date of departure. We did not pre-order any meals on the outbound RS532 flight as it was a midnight flight. But please stay tuned for my review on the return RS531 flight as we had pre-ordered meals.
photo fullsizerender 8


Cabin Crew and Service:
21. As it was a mid-night flight, most of the flight was uneventful. The service started 15 minutes after take off when the seat belt sign was switched off. The flow of service started from the duty free, then took snacks/drinks orders from passengers. Afterwards, they distributed the immigration and custom form of South Korea. Lastly, they provided free water or orange juice to passengers before dimming the cabin light to let passengers to optimize their resting time. All the crews were very young, friendly and attentive.


22. Besides snacks and drinks, the inflight menu ' Cafe Mint' also listed some Air Seoul branded products and Korean cultural souvenirs that you could purchase onboard.
photo screenshot 9


23. I was particularly intrigued by the Mint Cushion Blanket with a price of KRW$20,000/ USD$20.
photo fullsizerender 9


24. I asked one of the crew to purchase it. She politely confirmed my request and went to the galley to check the inventory. She then came back to my seat with a bag that contained the pretty cushion blanket. After I paid, she returned to the galley and gave me a receipt as well as several Air Seoul branded pens - an extremely nice gesture and surprise for aviation geeks!
photo img_6673


25. I opened the cushion blanket after I got back home. To me, the cushion blanket looks chic and stylish, with very soft texture.
photo fullsizerender


26. The captain announced that the flight would be delayed for a bit due to traffic. We were in a holding pattern for about 15 minutes. At 5:40 a.m., we touched down smoothly at Seoul Inchon airport. At 5:49 a.m., the plane was parked at gate and passengers could deplane. The first thing that greeted us was Seoul's chilly winter weather, with -8°C!
See more

Verdict

Air Seoul

7.6/10
Cabin9.5
Cabin crew9.5
Entertainment/wifi5.0
Buy-on-board menu6.5

Hong Kong - HKG

8.6/10
Efficiency9.5
Access9.0
Services8.0
Cleanliness8.0

Seoul - ICN

8.0/10
Efficiency8.0
Access8.0
Services7.5
Cleanliness8.5

Conclusion

To conclude, I would say that my first ever experience on an Air Seoul's flight was very pleasant. The extremely new and neat condition of the aircraft and cabin deeply impressed me. All the crews were extremely polite and friendly, and I think they had delivered the service in a very efficient yet professional manners. Although this was only a 3.5 hours flight on a LCC, Air Seoul exceeded my expectation. Entertainment unfortunately was lacking. Particularly on the aircraft HL7212, which is not equipped with PTV. So, be aware of which aircraft is operating the flight since there is some variations between them. Still, I will not hesitate to recommend flying Air Seoul if you are looking for flying in and out of Seoul on LCCs that come with low fares, friendly service and new aircraft. I hope everyone enjoyed reading my first flight report, and please stay tuned for my return flight RS531 back to Hong Kong that I will post soon!

Information on the route Hong Kong (HKG) Seoul (ICN)

The contributors of Flight-Report published 21 reviews of 6 airlines on the route Hong Kong (HKG) → Seoul (ICN).


Useful

The airline with the best average rating is Cathay Pacific with 8.4/10.

The average flight time is 3 hours and 13 minutes.

  More information

5 Comments

  • Comment 447652 by
    emyrrs 111 Comments

    Awesome report on rather new airline from South Korea. Pretty interesting that they serve water and/or OJ as free/complimentary service. I know you gonna buy the blanket, indeed it is looking pretty chic! They should prepare and offer the hot meal like Air Asia did so people can buy the meal on board not just the Pre-Book one...

    • Comment 447869 by
      jasonktc AUTHOR 8 Comments

      Thanks for your comment and reading through my report. The blanket indeed looks nice and I love it. I agree that should have prepared some hot meals to let people to buy on board, but on the other hand it may also be wasted if they have loaded too much or incorrect number of meals as prediction is pretty hard to make. But they can definitely advertise the pre-order meals functions more on their websites and send emails to passengers before departure.

  • Comment 447697 by
    KL651 TEAM 4513 Comments

    Welcome and thanks for this first FR.
    Indeed it is a nice hybrid LCC model that still provides a few amenities like luggage allowance and some free drinks, but that's logical as the fares seems also a bit higher than HK Express or AirAsia.
    BoB is pretty cheap.

    • Comment 447871 by
      jasonktc AUTHOR 8 Comments

      Thank you for your comment and reading through my report. It is not the cheapest option to fly between HKG and ICN, but I think the price is still pretty reasonable after I have flown them. The Bob is also very reasonable. Please stay tuned for my return flight on Air Seoul as I will review their pre-order meals. Thank you.

  • Comment 447699 by
    thejetflyer SILVER 119 Comments

    A really nice trip report with fabulous pictures ! I love the teal green and grey corporate colours and that blanket looks swish ! I almost flew AirSeoul but chose Korean instead earlier this year (see reports). Very nice report and thanks !

    • Comment 447872 by
      jasonktc AUTHOR 8 Comments

      Thank you. I also like the design and brand colours of Air Soul a lot. I think it stand out from other airlines pretty well. This is also the major reason I bought the blanket haha. Korean must be a great option flying between Seoul and Tokyo. Thank you ver much.

  • Comment 447967 by
    KévinDC TEAM SILVER 5529 Comments

    HI jasonktc, thanks for sharing the site's first report on Air Seoul and welcome to Flight-Report!
    A comprehensive and informative FR for a first report! The cabin looks fresh and new and I agree with TheWindowSeat on the RS colour scheme--unique and aesthetically pleasing. Looking forward to future reports!

    • Comment 496059 by
      jasonktc AUTHOR 8 Comments

      Sorry for the late reply, and thank you for reading my first flight report. I have finally published my report on my return flight on Air Seoul from Seoul to Hong Kong after a very busying 2018. Hope you would like it, too! Cheers.

  • Comment 448180 by
    Pilpintu 757 Comments

    Hi, Jason!

    Welcome to Flight report!

    Wow! What a great report! Very well written, informative and entertaining. I loved it!

    Really a first! First report of yours, and first report for Air Seoul. Congrats!

    more than ten airlines to select and review

    Paradise on earth! XD

    Air Seoul have changed their pre-paid seat policy recently

    Yes, I have seen that kind of "evolution" in other airlines, too. In the end, sometimes it's hard to tell which is an LCC, ULCC or a legacy or hybrid airline and which will end up being less expensive. What I do notice, however, is that most of the times they are telling you "We have a new, cheaper fare. You'll only pay for what you need", but it's so restrictive that you end up paying more for the services that used to be free of charge. Hard times for airlines, too, I suppose.

    the boarding pass is rather colourful

    What a beautiful piece of memorabilia! :O

    the cabin felt a bit plain due to its monochromatic interior and seat upholstery

    Maybe, but I love those antimacassars. Verdigris and other similar colors are among my favorites!

    there was also less space between each rows (29-30" vs 32").

    Ouch. That's tight.

    please stay tuned for my review on the return RS531 flight as we had pre-ordered meals.

    I will. Those pre-ordered meals look promising!

    Mint Cushion Blanket

    A branded blanket for sale, and free branded pens????? I'm in love.

    Thanks for sharing!! Keep the good job!

    • Comment 496061 by
      jasonktc AUTHOR 8 Comments

      Hi nechus, thank you for your very detail comment on my first flight report here haha. Indeed sometimes you end up have to pay similar or even more when you are buying from LCCs after adding all the extras, and even some legacy airlines like BA or AF are charging extras for checked baggage on some of their intra-european flights. Aviation is definitely a tough industry with such a low profit margin for companies. It is very fortunate for me to be able to fly in-and-out of Hong Kong as it have many airlines that serve different locations :). The flight attendant on this flight was very friendly, even of a bit language barrier, she was very kind of giving out free souvenirs to me, I think they treat aviation geeks well haha. Again, sorry for the huge delay, but I have finally publish my review on my return flight on Air Seoul from Seoul to Hong Kong. https://flight-report.com/en/report/40535/air-seoul-rs531-seoul-icn-hong-kong-hkg. Hope you would also like to have a read and give some comments. Cheers a lot!

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